Bringing B2B eCommerce to Life: The Power of Configurator Software
Let’s start with some interesting statistics: 2022 was the first year B2Bs became more likely to offer eCommerce over in-person sales, with 65% of B2B companies exclusively selling online. And in the manufacturing sector, nearly 70% of shipments originate from online channels. B2B eCommerce is going through the roof. But when we hear these stats, we assume they apply to the US. But they don’t; these are global figures. And while the North American B2B eCommerce market will reach $1.8 trillion in 2023 , Asia still makes up roughly 80 percent of it. Countries like China are ahead of the game, which means there’s enormous potential for manufacturers in the US and Europe to catch up and get ahead of their national competitors. They just need the right software to help. As a business looking to adopt B2B eCommerce, the primary software you need is a B2B eCommerce platform. This solution lets you sell products to other companies through digital transactions. You then need to start layer